Mobile app development is a key factor in the growth and success of many businesses. If you are looking for building a mobile app for your own business, you must know about its process first. In this article, you will learn about the process of developing a mobile app and where to find the best mobile app development services.
Step 1: Do market research
Before building a mobile app for your business, you must already have some good ideas. But that doesn’t mean you can begin with the design and development phase. Instead, you should do some research about the business and your target audience as well as learn more about your competitors.
It’s important to know what you want your mobile app to accomplish, how you want your customers to use the app, which mobile app development language you should use, what your competitors are doing, how much your budget can be, etc…
To get this information, not only do you need an experienced mobile app development team but also other departments such as marketing and/or sales, IT, and more. If you don’t have a strong team for this, hire a reliable mobile app development company to do the job.
Step 2: Establish your mobile app goals
When planning for your mobile app, you must determine its goals and objectives in your mobile marketing scheme. For example, what problem the app can solve for your customers, how many features it has, and what its core appeal is.
Once your app’s features and benefits are determined, you can decide your budget as well as your in-house capabilities. One thing you should keep in mind is that customer engagement should be a prioritizing functionality, not exclusive services.
Step 3: Wireframes and Storyboards
It’s also important to develop a scope of work and determine what part of the process can be performed in-house and which need to be contracted out. You can look for an online tool to wireframe your app in order to have a clear picture of how your ideas and app’s features will fuse together.
In addition, you also need to create a storyboard to demonstrate the connections between each screen and how users will navigate through the app. At this step, you need to look for opportunities to incorporate your brand and pay attention to the user experience.
Step 4: Work on the backend
Once you have done with wireframes and storyboards, you already have a guide for the backend structures. These structures like data diagrams, servers, push notification services, … are real challenges if you lack in-house talent.
However, you don’t have to worry too much about this step because there are web and mobile app development companies that provide these services. And once you find a reliable mobile app development agency, you will have everything taken care of.
Step 5: Finalize the wireframe and test your prototype
Any changes in the wireframe should be done after your backend process. When the final wireframe and storyboard are decided, you need to build an interactive prototype.
When it comes to mobile app development, prototyping is essential because this is when you can evaluate design concepts, collect feedback, and identify dead links and flaws in the flow and usability of your mobile app. This process sounds complicated, but it can be done using a good prototyping tool on the internet.
You should ask someone else who is not in your team to test and evaluate your prototype. Make sure to get their honest feedback on the functionality and ease of use. This step aims to finalize your app design concept as well as create a high fidelity prototype.
Step 6: Developing the app
This step is time-consuming as it consists of many processes. There are several app development platforms or mobile BaaS providers you can use, or you will need to set up the actual storage solutions, databases, and servers for the backend of your app.
In addition, you need to create developer accounts for the app stores to distribute your app. In this process, you must read through the app store guidelines because you don’t want your app to be rejected during the review process.
Now it’s time for the most challenging phase, programming, and coding. Normally it’s a must to have a talented programmer to take care of the task. If your team doesn’t have one, make sure to get a signed non-disclosure agreement from an outsider.
Step 7: Test the app
This is when you already have a complete app concept, therefore, you need to test your app in different scenarios to find out and fix any technical flaws. Any questions or feedback from the testers must be listened to in this step.
Step 8: Prepare for launch
Once you make sure that your app is working perfectly in any situation, you can get ready for the launch. Don’t forget to get your marketing department involved in this step because you need them, along with a website to support and promote your app.
Step 9: Official release
This is when you see the climax of your marketing work. Everything should be ready and everyone who showed interest in the app should be reminded before the official release date. And when your app is released, you can announce a special offer or promotion to attract more users.
As you can see, the mobile app development business involves a lot of hard work. If you are not confident that your team is experienced enough to build a mobile app, you can look for companies that provide web and mobile app development services such as Omatech. We have a professional team with more than 10 years of experience in the business. Visit our mobile app development website http://localhost:8888/omatech2/ for more information.